|
|
Company Contact:
ELSA Inc.
408-919-9100 Ext. 112
ELSA ‘Rounded Up as a Micrografx Chili For Children Cook-Off
Sponsor at COMDEX/Fall
ELSA will be latest addition to Micrografx’ "Recipe for Hope"
SANTA CLARA, CA – November 11, 1997—Today ELSA Inc. announced that it will
be one of the sponsors of this year’s Micrografx Chili For Children
Cook-Off, which will be held on November 18, 1997 in Las Vegas. This
will be ELSA’s first year of sponsoring the cook-off. Proceeds from the
Texas-style hoe-down will go to The National Center for Missing and
Exploited Children (NCMEC). NCMEC is a private, non-profit organization
that spearheads national efforts to locate and recover missing children.
As in past years, this event will take place during COMDEX/Fall.
This year’s theme is, "It’s a Hot Night All Over the World."
The cook-off will include chili booth decoration, armadillo races,
a concert by Grammy award-winning artist Chaka Khan, and an award for
the best chili. Theo Beisch, CEO of ELSA, will be one of the judges
doing the taste-testing along with official representatives of the
International Chili Society.
"Micrografx should be commended for organizing this fund-raiser to help
the NCMEC. On behalf of ELSA, I just want to say that we are excited
to be supporting such an important cause in such a fun-spirited way!"
says Thomas Neubert, vice president of sales and marketing at ELSA Inc.
"The technology industry is helping to revolutionize the way this
country searches for missing and exploited children," says Kate Potts,
Director of the Micrografx Chili for Children Foundation, Inc.
"Companies like ELSA Inc., and other corporate contributors to the
Micrografx Chili for Children Cook-Off, have truly made a difference
in our mission. We are proud of the results and know we could not have
achieved this level of success without widespread industry support.
This year's Cook-Off and concert promise to be bigger and better than
ever for all involved!"
To date, the Micrografx Chili For Children Cook-Off and industry sponsors
have raised over $3 million dollars in cash and in-kind services. As a
result of the proceeds from this event, the National Center for Missing
and Exploited Children has increased its recovery rate of missing and
exploited children to 89%.
For information about the Cook-Off or the National Center for Missing &
Exploited Children, call the chili hotline at 1-800-357-7255.
ELSA Inc. is a subsidiary of ELSA AG, a stock company based in Aachen,
Germany. Founded in 1980, ELSA has built a world-class reputation in
high-performance 2D and 3D graphics solutions in addition to a wide
ranging ISDN and videoconferencing product family.
ELSA is a trademark of ELSA Inc. All other trademarks and registered trademarks previously
cited are hereby acknowledged and recognized.
|