In the past, we firmly established our position with products for the professional
high-end user. Today, we also cater to discriminating home users. |
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ELSA's Business Units
Leading market positions can only be expanded by companies which focus on the user's requirements and which are quick to recognize and respond to trends.
In the past, we firmly established our position with products for the professional
high-end user. Today, we also cater to discriminating home users.
ELSA is thus one of the few companies developing and marketing complete product families from the entry level to high-end solutions. The advantage for the customer: one-stop shopping for graphics and data communications requirements. Purchasers of our value-oriented entry-level products also profit from our experience with cutting-edge technology. Uncompromising technical quality, ergonomics, high stability, performance and ease of use are standard features of all ELSA products. With our ServiceDirect program, we also offer a wide range of services such as a manufacturer's warranty of six years, detailed multilingual documentation, pre-purchase advisory services and product support at no additional cost.
In order to address the widely differing requirements of home users and professionals, we have divided the computer graphics and data communications divisions once again into individual business units. As the link between the markets and the company, the business units are responsible for developing attractive product and marketing strategies tailored to the users within the given market segment.
Computer Graphics
Graphics Systems
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ELSA was one of the very first companies to offer professional 3D graphics boards for the deployment of PCs as high-end engineering workstations, as well as color monitors and TFT displays for the CAD and DTP markets. Apart from the very highest quality hardware, an additional vital factor for our customers is the comprehensive range of drivers for all relevant operating systems and applications. We invest around 80% of our development budget in high-performance software and adaptations to individual applications. This strategy is paying off. We are now one of the leading German manufacturers on the CAD graphics market. |
Multimedia
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Our extensive range of multimedia products includes graphics accelerators for the office and corporate desktop sector as well as high-performance graphics boards for home and entertainment PC applications. ELSA's customers profit from the company's experience in the area of professional graphics applications. The technology developed in the professional area is also available for the competitively-priced ELSA graphics accelerators. This is why many renowned business partners use ELSA graphics boards as standard components for the computers which they market. |
Data Communications
Communications Systems
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The Communications Systems business unit is responsible for developing professional data communications technology for commercial and industrial users. The products range from ISDN routers and ISDN terminal adapters to videoconferencing systems. |
Consumer Communications
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The rapidly increasing range of online services and the explosive development of the Internet is resulting in the increased use of data communications in private homes. The Consumer Communications business unit is responding to this trend by offering competitively priced, high-capacity, high-speed modems and ISDN adapters. The comprehensive features and simple operation of these products are additional contributory factors to their success. |
